We are marketing research agency with 25 years of experience in exploring Indonesia's vast landscape. As prominent marketing research agency we have worked with 100+ blue chips companies both multinationals and locals. Many of them have been partnering with us for at least 5 years. These long terms partnerships are maintained through relentless effort to deliver high quality consumer insights.
We believe in innovation. And we offer our clients fresh, actionable, and thought provoking discoveries. We always keep up with the latest research methodologies. And we adapt those to fit with the Indonesian's unique social and cultural situations. We believe that one of our strength lies in our local understanding.
Prompt, prompt, L. promptus, ready, quick, L. promptum, to bring into light
Adjective
As you can see, we utilized our marketing know-how in selecting our names: it has relevant values to what our clients need in marketing research agency. It is short, thus relatively easy to pronounce and remember. We check all the box.
And who knew 20 years later the verb prompt would be commonly used in Artificial Intelligence as providing context in seeking information.
We believe in Innovation that is bold, creative, and solves real problems
Always stay true to the Essence of marketing research
In the process of extracting insights, we share our best comprehesion of Indonesian consumers to Clarify
Established meaningful relationship between insight and the implementation
These are three processes that we perform in each research project. We always start with exploring the best way possible in answering our clients' objectives. We show this mostly in our research proposal or the follow up meeting. We continue this process when we develop the research instruments such as questionnaire or discussion guide.
After the completion of fieldwork and data preparation, our researchers are ready to extract insights from the data. This is where our good understanding about Indonesian people play important roles. But more than that, we employ two kinds of tools in finding such insights. First, we must clarify. All the insights have to be well defined within specific context. Second, we incite. We dig deeper. We must establish the root cause and implication of certain insights. We may also establish relation with other insights as well. In terms of expected result, our clients are happy with the completion of this Extract phase. It is enough to enable us answering all the research objectives. However, we want to deliver more.
Thus, we put an effort to establish meaningful relationship between insights and the marketing implication. We call the process as Discover. Since, we are not always expert in clients' category, we present our discovery as food for thought and not a recommendation. Many of our clients find our discoveries as a good start to follow up the result with certain marketing program. We feel honoured.
Rank XV in Small Scale company
Category by Swa Magazine
Facility
Tour our facilities to see where innovation meets precision
PT. Riset Prima Indonesia
(Prompt Research)
Palma One Building
5th Floor, Suite 501
Jl. HR Rasuna Said Kav. X-2 No.4
Jakarta - Indonesia
Phone : (021) 522 8350/51
